2026

PR & Communication Services

Media Network

Access to 1000+ global & regional platforms (TV, print, online, podcasts, social influencers)

Brand Portfolio

Proven work with brands like PUMA, Birkenstock, Saudi Cup, Condé Nast, Vogue, and more

About us

Evokes Lab is a Saudi-based PR & communication agency that helps brands, founders, and institutions earn visibility across high-impact media platforms. We specialize in storytelling, perception-building, and earned media placements that drive real influence. With deep access to the media landscape—local and international—we craft narratives that turn brands into thought leaders.

Meet the Team

AHMED ALSENAN

Managing Director

Founder and Managing Director/Creative Director of Evokes Lab. Crafts culturally rooted visual narratives. His work spans ELLE, Condé Nast, and Marie Claire, alongside collaborations with The Saudi Cup, Level Shoes, and PUMA.

FADI ALAWAMI

Media Consultant

Communications strategist and contributing editor featured in Forbes Middle East, Harvard Business Review, and major regional magazines. Recognized on multiple covers, he shapes influential narratives and delivers high-impact storytelling that elevates brand visibility.

KAREEM ALSENAN

CMO

Co-Founder and CMO of Evokes Lab. Blends technical expertise with creative strategy to drive innovative marketing. Leads multi-channel campaigns, elevates brand narratives, and delivers measurable results across industries between the U.S. and Saudi Arabia.

ZEINA AKKAWI

PR Director

Over 23 years of experience in PR. Renowned for creating tailored business strategies, managing high-profile government and PR campaigns, and spearheading marketing partnerships for tourism boards, luxury brands, and corporates.

JUMAN OBEDAT

PR Lead

Public Relations and Communications professional with over thirteen years of experience in media relations, strategic communication, and campaign management. Has led press office functions for prominent organizations and high-profile clients across the region.

Meet the Team

AHMED ALSENAN

Managing Director

Founder and Managing Director/Creative Director of Evokes Lab. Crafts culturally rooted visual narratives. His work spans ELLE, Condé Nast, and Marie Claire, alongside collaborations with The Saudi Cup, Level Shoes, and PUMA.

FADI ALAWAMI

Media Consultant

Communications strategist and contributing editor featured in Forbes Middle East, Harvard Business Review, and major regional magazines. Recognized on multiple covers, he shapes influential narratives and delivers high-impact storytelling that elevates brand visibility.

KAREEM ALSENAN

CMO

Co-Founder and CMO of Evokes Lab. Blends technical expertise with creative strategy to drive innovative marketing. Leads multi-channel campaigns, elevates brand narratives, and delivers measurable results across industries between the U.S. and Saudi Arabia.

ZEINA AKKAWI

PR Director

Over 23 years of experience in PR. Renowned for creating tailored business strategies, managing high-profile government and PR campaigns, and spearheading marketing partnerships for tourism boards, luxury brands, and corporates.

JUMAN OBEDAT

PR Lead

Public Relations and Communications professional with over thirteen years of experience in media relations, strategic communication, and campaign management. Has led press office functions for prominent organizations and high-profile clients across the region.

We Offer

Digital & Broadcast Media Access:

Sky News Arabia, Asharq Bloomberg, Shahid, SBC, Rotana, influencers & podcast platforms

Global Thought Leadership Placement

Harvard Business Review, Forbes Middle East / US, Arab News, BBC, AI Arabiya, Stanford Social Innovation Review

Lifestyle & Culture Coverage

Vogue, Marie Claire, Condé Nast, GQ, Esquire Arabia, Gems of Arabia Podcast, The Saudi Cup

BRANDS WE WORKED WITH

Our Services

Media Relations

Press release writing & distribution, media pitching & journalist outreach, event & announcement coverage

Creative Production

Podcast production, social media PR campaigns, feature articles & interviews, 3D visualization & animation

Influencer Marketing & Seeding

Identifying and engaging relevant influencers, gifting & PR box campaigns, long-term ambassador partnerships

Event Management

Planning and executing press events, media attendance coordination, coverage amplification strategies

Digital Marketing & Paid Media

Performance marketing (Meta, Snap, TikTok, Google), targeted ad campaigns (traffic, awareness, sales), media buying & budget optimization

Brand Strategy & Development

Brand positioning & messaging, visual identity & guidelines, campaign strategy aligned with Vision 2030 & GCC culture

Key Stats

We specialize in storytelling, perception-building, and earned media placements that drive real influence.

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